As a new and burgeoning industry there is still a lot of mystery that surrounds the culture, creators and consumers of Cannabis. Like any unknown or unfamiliar territory there are plenty of cannabis questions that will come along with participation in the market. Companies that listen to their customers and who are ready with both answers and suggestions will position themselves ahead of the curve when it comes to marijuana website design, cannabis dispensary marketing and dispensary website marketing. From brand new clients to savvy veteran cannabis users, marijuana businesses will find that all types of individuals regardless of experience or knowledge still will have questions when interacting with cannabis brands, products and services.
While many questions will be unique, original and require more research and thought there will plenty of common client questions that every cannabis dispensary and business should be ready to answer. There are few things more frustrating for a patron of a company then having basic questions that are not being responded to. When it comes to marijuana website design and cannabis website marketing one of the most important integrations that can be made is highly responsive customer connections, interactions and relations. So what kinds of standard questions should every cannabis website be prepared to answer? Let’s take a look at five of the most essential preparations a marijuana website can make for potential Q/A’s.
5 Client Questions Every Marijuana Website Should Be Ready To Answer
Question 1: Am I in a recreational or legal jurisdiction?
Too many the laws regarding Cannabis are still convoluted. Always be prepared to clearly explain the legalities of your business.
Question 2: What is my experience level?
Even people that have used Cannabis before can be confused about their tolerance and experience levels. You have to encourage all clients to be honest about their use and experience as well as provide the support they need to navigate the complexities of the cannabis plant.
Question 3: How do I want to feel?
The beauty of cannabis is that it creates a different feeling for everyone. By answering the consumers question on how they want to feel you can then begin to guide them in right direction of choices and options.
Question 4: Are you doing good for the community?
It’s no secret that the cannabis community cares about more then just personal enjoyment. Be ready to explain what if any positivity and or sustainability actions your are taking to give back.
Question 5: Is the staff or website trying to educate me?
Last question to consider is one that should leave you wanting to provide absolutely all vital information regarding your business. Marijuana advocates appreciate honesty and successful marijuana companies go out of their way to provide an open information environment where data and facts are at the forefront of the face of the brand.
Top tier cannabis website design and marijuana website marketing must always involve the ability to answer customer inquiries in a timely, professional and knowledgeable manner. From detailed website information to easy to reach customer service agents to social media communication outlets to live chat messengers to online contact pages you should never leave a gap in your ability to answer client questions. A final key here is to be sure to always listen to what your customers are saying and then have the agility and ability to respond accordingly. What are the most important questions do you think you should be answering for your customers?